Senior Product Manager

(Digital Identity - Ontario Health)

​Oct 2022 - Present

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• Responsible for creating Strategy & Roadmap for Digital Identity Program that will provide all Ontarians capability to verify identity for accessing Health information and services.
• Lead creation of KPI, metrics for measurement of success & outcomes.
• Introduced agile methodologies for the Digital Identity program and super-headed day-to-day management of cross-functional teams for product delivery.
• Lead engagement of stakeholders to implement privacy by design and early customer experience collaborations to create best outcomes for the product.
• Built trusted relationship and actively engaged internal& external stakeholders including Vendors and ministries and health system partners.
• Sat on interview panels for recruiting Product Delivery team members.
• Appointed as DxH Transformation Lead for Product Delivery working group playing key role to implement project to product mindset under New Ways of Work initiatives.

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Product Manager

(TD Bank & TD Insurance)

​July 2019 - Oct 2022

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​Chief Product Owner: TDI GI Digital Sales Performance

• Lead team of multiple stakeholders for creating robust data driven Roadmap & Strategy for Digital Acquisition to successfully achieve Digital Sales share target increasing YoY online sale by ~107%.

• Transformed Product vision to grow digital sale share into opportunities and multiple MVPs with defined business benefits & OKRs, plus lead handover to Delivery Teams via Sprint Demos.

• Supported the continuous refinement of acquisition strategies by completing various analysis of key business drivers, digital funnel performance and conducting competitive research as required.

• Lead business casing, benefit assessment/validation for initiatives identified to optimize TDI's digital sales funnel.

• Managed and assessed risk and regulatory compliance to ensure early control partner engagement and socialization across initiatives.

• Conducted analysis, investigated performance opportunities & consulted partners to support delivery on the annual acquisition plan. Lead ongoing monitoring and projections on performance relative to plan, forecasts, and year over year.

• Consolidated & delivered weekly/monthly acquisition reporting to help identify pain points and respective ROI – where applicable identified strategies to mitigate challenges. 

• Prioritized and maintained Backlog in form of Kanban board to provide transparency to stakeholders and collaborate for tasks.

 

Product Owner: Shopping & Buying MBNA TD Bank

• Lead design and delivery of KPI reporting for new product offered by MBNA (Instalment Plan). Managed 4 teams and group of stakeholders varying from Technology, Risk, fraud, finance and digital to deliver on Digital, Financial, Business reporting.

• Created Story Maps, user stories and lead Scrum Delivery teams for quarterly releases decreasing Time to Market by 35%.

• Coached team on Business Agility, facilitated Design thinking and Business canvas model workshops. Collaborated with cross-functional teams to create & prioritize MVPs based on cost of delay model from SAFE framework.

• Lead multiple agile delivery pods as product owner & Delivered on Amazon Hosted Credit Card platform increasing MBNAs market share and customer spend by 40%.

• Responsible for business casing, benefits calculation for various initiatives and impact analysis after each release to track progress against business objectives.

• Created Day 2 processes for operations & prioritized backlogs, defects for future MVPs.

• Collaborated with DCX, Digital and Accessibility stakeholders to deliver best digital experience for the customer.

• Drafted & communicated weekly, monthly Performance reporting for executives, Senior managers & larger stakeholder group using Tableau, Adobe Analytics.

• Created & implemented FOV strategy for National Offer Campaigns improving quality to market by 30%. Led Cross-functional teams of Marketing, Digital & Product to perform testing/verification and improved the process for subsequent campaigns via agile retrospectives.

• Successfully collaborated with Risk, Legal, Digital, Technology, Marketing, Change Management & product partners to deliver on product vision.

• Worked with Privacy, Compliance & Fraud to identify any risks to the bank and customers while delivering on the roadmap.

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Scrum Master & Agile Coach

North American Public Sites-TD Bank

May 2018 - July 2019

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• Led three distributed & virtual Agile teams of 23+ headcounts & achieved target of high performance by meeting quarterly release delivery.

• Coached team members on Agile processes & ceremonies, facilitated planning meetings and retrospectives. Maintained task board in JIRA and produced daily burndown charts.

• Developed data-driven culture by building KPI Dashboards for executives around Team performance & Product Release progress.

• Oversaw team performance reviews, Career Development plans and developed recognition culture via gamifying and increasing usage of appreciation platform.

• Removed impediments and protected team members from interruptions and distractions to maximize productivity. Encouraged and implemented process improvements. Created team-building opportunities.

• Worked closely with Product Owners to create healthy product backlog reflecting Product Roadmap & Strategy.

• Monitored the project progress & radiated the information to stake holders. Identified and mitigated team risks and impediments (Blocking Issues, Critical Defects) on daily basis.

• Worked with Senior Management, Business & Release Management to align & develop software release plans in sprints hence delivering business value aligned with vision.

 

Lead Business System Analyst

MBNA Secure Site, MBNA Sales Site - TD Bank

​Oct 2015 - 2018

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• Delivered Business Analysis documents in the form of User Stories, Story Maps, Business process flowcharts, technical design and functional specifications. 

• Planned & estimated sprints in a time efficient manner and lead two cross-functional scrum teams to deliver MVPs identified from roadmap in planned releases.

• Worked closely with DCX/UX partners for discovery phase and Identified Gaps in Visual design specs, Wireframes and impacts on redesign of application to align with TD Standards of Omni experience.

• Created requirement specifications around A/B tests and User Segmentation which were used to guide product decisions.

• Worked closely with Business stakeholders to develop data requirements for successfully measuring business benefits and transformed business analytics and reporting requirements into technical specifications.

• Delivered Trust EV Fraud solution from Initiation to launch & received 'Act for an Impact' collaborating with Vendor, mapping out requirements & coding the solution.

• Created Custom Dashboards for reporting and visualization of Key Performance Indicators, Project Scope and Requirements traceability in Agile.

• Collaborated with key stakeholders to identify solutions, assess impact on existing processes and work systems, and manage integration. 

• Supported and contributed to project management activities by participating in the scoping and estimation of project efforts, risk identification and recommendation on mitigation measures, communicating status activities and providing timely notification and escalation of possible problems to the Project Manager. 

• Led BCM (Business Continuity Management) Plan for MBNA portfolio that included 3 applications and approx. 30 employees.

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Interface Developer /Analyst

London Health Science Center

​2014 - 2015

 

• Designed and developed Interfaces for various clients to transfer Medical records or EPR across different health Applications.

• Responsible for gathering requirements from business, system analysis and development of Data Interface.

• Successfully delivered three interfaces in two months which included System Analysis, Design and Development of product.

• Created Data Mapping documents for migration of Interfaces from one platform to other.

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IT Solutions Designer

​2011 - 2015

Previous Digital experience at different :           

Interface Analyst at London Health Science Center,

IT Solutions Designer in Credit Card Platform at TD Bank,

Software Developer at MCCG London, ON.

Software Developer at Spice Digital.